Community Engagement

Bright colors engage students in Brazil

Bright colors engage students in Brazil

Colorful Communities®, Volunteerism

The positive impact color can have on learning environments serves as a catalyst for student engagement, happiness and empowerment. This potential impact inspired more than 40 PPG volunteers to spend a day beautifying the sports court, grandstand, hallways, playground and classrooms of the Vila Neopolis School, attended by nearly 800 students in Gravataí, Rio Grande do Sul, Brazil.

As part of this PPG COLORFUL COMMUNITIES® project, colors were chosen to create a welcoming and bright space for the students and school employees. Creating a nearly instant transformation, volunteers painted the facility’s common rooms in a color palette that included joyful red, orange, green, blue and yellow hues. 

“We believe that paint colors are a powerful tool that can influence emotions and the experience in an environment,” said Marcio Grossmann, PPG, packaging coatings, general manager, Latin America. “This is very important in schools, as it can help stimulate learning and the creative development of children and adults.”


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