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Community Engagement

PPG COLORFUL COMMUNITIES® program

New Paint for a New Start

PPG COLORFUL COMMUNITIES® program

PPG’s Colorful Communities program has dedicated the month of July 2022 to protecting and beautifying schools around the world with New Paint for a New Start. 

To inspire students and teachers as they return to learning spaces after the challenges presented by the COVID-19 pandemic, we have identified educational spaces in need of a bright and beautiful refresh and empowered our employees to carry out revitalizing projects.

What makes New Paint for a New Start so special? Building better, brighter communities starts with students. With New Paint for a New Start, we are harnessing the power of our paint to help classrooms become colorful, engaging and vibrant environments. Most projects will use a unifying global color palette, including Olive Sprig, the 2022 PPG Color of the Year, specifically selected by PPG color experts. Reinforcing our giving priority in education, science, technology, engineering and mathematics (STEM) funding will also be granted to several schools. 

 

Henrik Bergström

Vice president, architectural coatings, Latin America, EMEA and ANZ

Henrik Bergström

PPG


Building better, brighter communities often starts with students. We know that many students around the world face educational inequities. When we see outdated classrooms in disrepair, we see our role in creating inspiring spaces that are equipped with the right resources so every student can learn and thrive.


NEW BEGINNINGS

More than 25 schools across our global communities will receive a colorful and transformative makeover. Through our commitment to bring color and brightness to our communities, PPG volunteers will create engaging spaces for students to learn and grow.

  Watch Video

A guide to colorful classrooms

Most New Paint for a New Start projects utilize a singular global color palette, specifically selected by PPG color experts to elevate physical classroom environments and pair with the learning objectives for each classroom. Learn more about selecting classroom colors. 

Download classroom color guide (PDF)

Exploring the Impact of Color

Exploring the Impact of Color

Through our Colorful Communities program, we’ve witnessed firsthand the impact color and freshly painted spaces can have on students. Painting classrooms with colors specifically intended to enhance learning can improve both students’ and teachers’ experiences in the classroom and increase their feelings of engagement in learning.

Learn more
Kiersten Lent

Color & Design Manager

Kiersten Lent

PPG


PPG understands that color can enhance learning and create spaces where students feel comfortable and encouraged. We carefully selected colors that pair with the learning objectives for each classroom while considering factors including students’ ages and local, cultural influences.


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